We developed a custom puppet spokesman for Le Beast Vineyards to show the world that good French wine can be made and sold at reasonable prices. We traveled through France,  England and the US with the savage beast and created an engaging campaign with a dual mandate:

Tell the historical brand story of the beast who was said to have inspired Little Red Riding Hood
Use humor to show the world that the government is ruining the wine trade.

The full series is here.

“Le Beast aims to save France because the French can’t.”